How to Optimize Your LinkedIn Profile to Work for You, Not the Other Way Around

Everyone is talking about optimizing your LinkedIn profile. You might be wondering what it even means. So let’s dive into this!  First, it will be helpful to get some definitions ready. What is an optimization?  “The process of making something as good or effective as possible” Ugh, feels like a lot of work, doesn’t it? And just now you can see why it might be…

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